Foxy Friday
…of course falls on Levi’s by Opening Ceremony day!
The amazing collaboration of Levi’s (CORDS) and Opening Ceremony seems like a no brainer but since SF rarely gets international fashion buzz it is a foxy friday indeed.
Check out the video promo they did for it below. Shot by Ryan McGinley who played a dope part in the Go Forth Campaign along with the workings of Levi’s in house Creative Director Len Peltier
The best foxy friday news? Starting TODAY the first floor of Levi’s flagship store will be transformed into shop-in-shop Opening Ceremony aka we’re going to have a mini Opening Ceremony in Union Square!
(ps. major loves goes to the music mix by pictureplane)

And in (guerrilla marketing campaign) honor, keep your eyes peeled SF for these sick corduroy covered bicycles that have been mysteriously popping up around the city

Levi’s Cords Opening Ceremony Photoshoot (click photo)
